Somaya Ben Allouch

Dr. Somaya Ben Allouch has been a professor of Digital Life at Amsterdam University of Applied Sciences since October 2018. She is also involved in the SIA-SPRONG project “People in Motion,” which focuses on promoting a healthy lifestyle and sustainable behavioral change through the use of creative technology. Since January 2021, Somaya has held the position of Distinguished Professor of “Human-System Interaction for Health and Wellbeing” at the University of Amsterdam (UvA). This chair was established by the Bèta Plus Foundation. Her expertise includes human-centered interaction and the acceptance and evaluation of technologies such as social robotics and wearables. She previously earned her Ph.D. from the University of Twente and worked as a visiting researcher at Stanford University. In addition, she participates in international research projects and serves on the editorial boards of scientific journals. In 2023, she was elected a fellow of the Netherlands Academy of Engineering.